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Beyond the Click
Essential Email Metrics That Drive User Engagement
Mapping your customer’s email experience is incredibly important to delivering targeted, personalized emails. In our upcoming webinar, hear how Zillow approaches email, and how they’ve scaled deliverability to deliver maximum user engagement with SparkPost and Iterable. In “Beyond the Click: Essential Email Metrics That Drive User Engagement” you will:
- Learn how Zillow’s approach to email has helped them scale and grow user engagement by 161%
- Realize the benefits of being able to test, scale, and nurture your prospects in real-time
- See how measuring the right email metrics can boost your ROI
- Walk away with tactics to improve deliverability and user engagement
Jamie Plankenhorn, Sr. Manager of Email Marketing, Zillow
Norm DeValliere, Technical Account Manager (TAM), SparkPost
Alyssa Jarrett, Content Marketing Manager, Iterable
Join Jamie, Norm and Alyssa as they discuss Zillow’s approach to email and deliverability with SparkPost and Iterable. You won’t want to miss this great webinar—watch it today!SparkPost © 2017 All Rights Reserved
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