How Businesses Are Evolving and Growing with Transactional Email in 2020

Email continues to serve as the main communication channel for customer experience. In this year’s Benchmark survey, we polled 300+ email professionals and learned what challenges they are navigating and what their program goals are for the coming year.

In this infographic, we take a look at some of the key findings from the survey around transactional email in 2020 and how businesses are using it to further the customer engagement agenda. From testing to personalization to synergy across internal teams, this infographic has our best recommendations for optimizing your email program in 2020.

Get Access to All of the Data

The full 2020 Transactional Email Benchmark Report digs even deeper into trending email topics driving results in 2020. See where you stack up against your peers and competition across a number of different industries and get the full report here.