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SparkPost Reports Record Revenues and Growth for 2016
Fastest Growing Cloud Email Delivery Service Leverages Technology, Support and Infrastructure Advantages
SparkPost, the most performant cloud email delivery service available, today announced record revenues and growth for 2016 together with a positive outlook for 2017. This announcement caps a remarkable and transformative year for SparkPost — both in terms of financial performance and customer base growth. These results confirm SparkPost’s position as the industry’s fastest growing email delivery service.
The company more than tripled cloud revenues year over year and grew its cloud customer base to almost 20,000 customers. The company also moved to profitability for the year, and completed its transition to a fully recurring revenue model. Major companies such as Coursera, Snagajob and Workday switched to SparkPost to realize superior deliverability, performance and reliability across their email programs.
In its ongoing quest to support email success for developers at organizations of all sizes, SparkPost emphasizes two focus areas: continued technology superiority and its industry-leading customer support. SparkPost’s cloud email service was further enhanced in 2016 through the introduction of such features as a new Message Events API, Microsoft Azure Marketplace availability and added SMS messaging capabilities. Each new function is another powerful tool for customers to use with the goal of more effectively reaching their target audience and ensuring successful engagement. Ongoing refinements like suppression list management and subaccounts make it simpler for SparkPost’s service provider customers and self-service users to make the most of each email they send.
As a true cloud platform built on Amazon Web Services (AWS), SparkPost is able to provide its customers with unmatched reliability and uptime, as well as the ability to scale on-demand. Cost-effective bursting and solid reliability are areas where other competitors struggle due to the limitations of their older data center architectures. SparkPost now offers the only guaranteed burst rate in the industry for enterprises backed up by service level agreements (SLAs), which additionally cover uptime. The company also continues its commitment to the developer community through events and social media – including a community Slack channel – along with ongoing documentation and client library updates.
In 2016, SparkPost also expanded its flexible support plans, creating more options to provide customers with the best email delivery experience available, tailored to meet their needs. Add-on support plans include priority support, expanded access to deliverability services teams, dedicated and named technical account managers, and more.
By developing technology in lock-step with this unmatched customer support, by the end of 2016 SparkPost evolved to become the world’s fastest-growing email delivery service. The company’s customer base grew exponentially and consists of organizations ranging from early-stage startups to global enterprises. Billions of messages per month are sent through the SparkPost cloud service, leveraging its Adaptive Email Network and the unique relationships the company has with the world’s leading ISPs, ensuring the highest deliverability rates possible.
SparkPost’s CEO Phillip Merrick expressed optimism for the upcoming year. “2017 promises to be another banner year for SparkPost and our customers,” he says. “As the need for reliable email delivery increases, SparkPost will keep innovating and providing businesses with the most trustworthy cloud email service available.”
SparkPost is the world’s #1 email infrastructure provider, offering the most performant cloud email delivery service available. Customers including Pinterest, LinkedIn, Twitter, Groupon, Marketo, Zillow, CareerBuilder, the Financial Times and Comcast send over 3 trillion messages a year, more than 25 percent of the world’s non-spam email. These companies choose SparkPost to provide the deliverability, speed to launch and data insights they need to drive customer engagement for their business. Follow us on Twitter @SparkPost or go to sparkpost.com.