SparkPost & MessageBird Form Strategic Partnership to Link the World’s Largest Sender of Email with Fastest Growing Cloud Communication Platform
Partnership to provide integrated communication solutions for unmatched message delivery
AMSTERDAM, The Netherlands, and SAN FRANCISCO, California. February 12, 2019 — MessageBird, the cloud communications platform for rapidly-growing disruptors and innovative enterprises worldwide, and SparkPost, the #1 email delivery and analytics platform, today announced a strategic partnership agreement to extend the communications channels available to businesses. SparkPost, which delivers more than 37% of the world’s business email, will extend the MessageBird cloud communications platform to its customers, while MessageBird further extends its omnichannel capabilities by making SparkPost email available via the popular MessageBird Programmable Conversations API. To learn more, visit: www.messagebird.com/en/email
“With the proliferation of communications channels available today, businesses are increasingly challenged to meet customers where they are. By making the world’s most popular channels available via a single platform, MessageBird is taking the heavy lifting out of customer communications,” said Robert Vis, CEO and Founder of MessageBird. “We’re pleased to partner with SparkPost to add email to our platform and take another step in our mission to make communicating with a business feel as natural as communicating with a friend.”
With today’s announcement, businesses of any size have seamless access to an even broader range of communications solutions to enhance customer engagement. SparkPost customers can now leverage the highly scalable MessageBird platform to send messages with unrivaled speed and reliability anywhere in the world. Conversely, MessageBird adds the ability to send email via its popular Programmable Conversations API, which unifies customer interactions across multiple channels into a single conversation thread. The partnership with SparkPost provides businesses with a complete omnichannel experience that includes the highest email deliverability possible by the world’s most popular email solution.
“Businesses around the world recognize that email is an incredibly effective channel to engage, retain and convert customers. At SparkPost we have moved beyond email delivery to help businesses optimize their email channel with powerful analytics and insights. We are excited to announce our joint efforts with MessageBird to help our customers worldwide advance the consumer experience across channels and further their success”, said SparkPost’s CEO, Rich Harris.
Founded in 2011, MessageBird is the Amsterdam-based cloud communications provider offering SMS, Voice and Chat solutions that enable developers and enterprises to communicate with customers in virtually any corner of the planet. Bootstrapped and profitable, MessageBird closed the largest investment into a European software business with it Series A funding in late 2017 with $60 Million in capital from US based Accel Ventures and UK based Atomico.
The company currently serves over 15.000 customers from rapidly growing startups such as Uber, and Hello Fresh to innovative enterprises including Lufthansa Airlines and SAP. The company has offices in Amsterdam, San Francisco, London, Hamburg, Sydney, Shanghai and Singapore.
SparkPost is the world’s #1 email sender, trusted by customers like Microsoft, Atlassian, Zillow, LinkedIn, and Oracle to dramatically increase email performance. SparkPost sends more than 37% of the world’s business email, more than 5 trillion messages a year. SparkPost’s unmatched data footprint and email analytics help leading enterprises break through the email noise to drive top-line results.