What does it mean to be a SparkPost Partner?

At SparkPost, we love our partners, and we are always open and willing to explore new partner relationships. Most often, our new partners are looking to provide our messaging infrastructure to their customers. Other partners prefer to refer their customers to SparkPost (with SparkPost paying the partner a commission, of course). And sometimes partners simply want to integrate their technology with SparkPost. In every case, we are always happy to hear from potential new partners!

Why SparkPost?

SparkPost is the world’s fastest-growing email delivery service. Our customers — including Pinterest, Twitter, CareerBuilder, LinkedIn, Salesforce, Zillow, and Comcast — send over 3 trillion messages a year, over 25% of the world’s non-spam email. The SparkPost service for sending API-driven transactional and marketing email (through partners) provides the industry-leading performance, deliverability, flexibility, and analytics our customers and partners need.

Partnering with SparkPost allows you to effectively re-brand our services, while building your business on top of the world’s most performant deliverability service – us.

SparkPost’s Infrastructure is Scalable

SparkPost is hosted on AWS, rather than building and scaling our own data center. SparkPost’s VP of Engineering, Chris McFadden, elaborates in more detail:

“Our #1 goal is to be the leader in cloud email infrastructure. We have no desire to be experts in data centers, much the same way our customers do not want to be experts in running email infrastructure at scale. When building out a data center, by definition, you can only solve the problems you’re facing at that point in time. It can be very difficult to make the adjustments you need as your business and technical needs change rapidly over subsequent years.”

By leveraging AWS, SparkPost offers unrivaled scalability, security and reliability. As a result, our partners are able to build and scale their own businesses without worry.

Current SparkPost Partners

Here at SparkPost, think of us as the infrastructure behind email. Since our inception, we’ve focused on providing the best email deliverability and infrastructure in the industry, and this is where we plan to stay. Unlike some other cloud email delivery providers, we do not offer email marketing campaign (aka “front-end”) capabilities. This is where our partners come in.

Our partner list is growing fast! Our Business Development team is dedicated to making all of our partners successful. We’re especially focusing on supporting our email marketing campaign partners, rather than competing with them.

Some current SparkPost partners include Iterable, Ongage, Cordial.io, and Blueshift. In addition, we have integrations and formalized partnerships with PaaS platforms like Heroku, Microsoft Azure, and Amazon Web Services (AWS).

A note on Iterable and SparkPost’s partnership, below:

“We have worked with many of the cloud email platforms on the market, and SparkPost is comprehensive and leading-edge,” said Justin Zhu, founder and CEO of Iterable. “Its performance is unmatched, it scales easily and provides the largest number of data points to power our customers’ growth marketing and user engagement campaigns.”

How to Become a SparkPost Partner

We’ve made becoming a SparkPost partner extremely easy, and we have a Business Development team dedicated to your success. So, let us know if you want to hear more about partnership opportunities. Once you provide your information and specific needs, someone from our team will reach out. It’s as simple as that!

-Beverly

Other questions on partnership opportunities? Leave us a comment or reach out on Twitter!

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250ok partnership

You’re probably familiar with the saying, “it takes a village to raise a child.” Likewise, it takes key partners to service the multilayered needs of today’s sophisticated marketer. Email-at-scale is complex and it can be expensive when you don’t have the right tools. More importantly, it can be disappointing when that email doesn’t arrive to the inbox. To ensure our customers have maximum visibility into how their emails are performing, we’re announcing a partnership and integration with 250ok to improve access to deliverability tools and rendering technology.

Deliverability tools are a special class of tool that help companies measure their deliverability to the inbox. These tools ensure that emails landing in the inbox render consistently across devices and they protect a brand’s reputation and measure engagement through the analysis and synthesis of multiple data sources both public and private. We’re excited to work with 250ok; they have built a best-of-breed platform that addresses the concerns of today’s data-driven marketers.

Customers using SparkPost Elite will now have access to 250ok tools, services, and reporting. From forensic and aggregate DMARC reporting to the 250ok spamtrap network, SparkPost Elite customers can now use the world’s most powerful sending technology with the market’s premiere deliverability tools provider to maximize their inbox placement and understand engagement trends. Additionally, we think they’re a pretty cool set of folks to work with, and we share a lot of the same characteristics. We’re all obsessed with good UI/UX, have a mutual respect for awesome-APIs, work at a rapid clip and care deeply for our customers’ success.

250ok partnershipAccording to Tim Moore, 250ok VP of Customer Solutions, “By combining 250ok’s analytics and reputation offering with SparkPost Elite’s platform and services, customers will have a new layer of contextual and actionable visibility allowing them to unleash the full potential of the email channel.”

We’re sure that our customers will be as excited as we are to have this amazing set of tools at their disposal. If you’re using SparkPost Elite and want to know more about 250ok, reach out to your Technical Account Manager. Or, just give me, and my colleagues at 250ok, a shout. We’ll make sure you have what you need to be successful.

For more details, check out the full press release.

moxtra integration

Working with team members in an organized and efficient manner has never been more important. With so many applications at our finger tips, it can be hard to keep track of everything. Users are looking for easy ways to stay on top of team progress, without the burden of having to check multiple platforms.

This is why SparkPost and Moxtra are announcing an integration that delivers an embeddable, multi-layered cloud collaboration service. It lets people work the way they want to – on the go or at their desks, in real-time or anytime.

Moxtra focuses on delivering multi-layered collaboration for the enterprise through cross-platform, byte-sized APIs and SDKs.

SparkPost’s industry leading inbox placement and scalability makes it the perfect backend for Moxtra users who need to receive critical updates in real time. The great thing about SparkPost’s email delivery engine is being able to trust that emails will reach the inbox (not the spam folder) as actions take place. SparkPost’s RESTful APIs are perfectly designed for partners and developers of all sizes who want an easy way to integrate into the solution.

moxtra integration

Users can leverage this integration to send alerts in Moxtra. The alerts can notify team members of successes and failures, while receiving statistics right inside a Binder (collaborative workspace). If something actionable arises through a SparkPost notification, groups can instantly message each other, circulate important documents, or jump into a conference call to take action. This allows teams to go from problem to solution in a heartbeat.

SparkPost is built on the same proven technology that sends 25% of the world’s legitimate email. Combining this technology with Moxtra’s instant communication features, users are enabled to become masters of the “on-the-go” lifestyle.

moxtra integration

SparkPost and Moxtra are free to try for all. Click here to learn more!

SparkPost customers can now create high-converting marketing funnels

marketing rocket sparkpost integrationSparkPost is proud to announce a newly formed partnership with Marketing Rocket, a complete Sales and Marketing Automation platform.

The integration provides Marketing Rocket customers with the deliverability, scalability, and speed of SparkPost’s industry leading email platform. SparkPost customers can use Marketing Rocket to create high-converting marketing funnels by utilizing a tool that’s designed with leading edge strategies in mind. Their open source development means that Marketing Rocket can easily install directly onto any web host alongside any website platform, or directly into the Joomla! CMS.

Setting up Marketing Rocket to use the SparkPost integration is simple, and takes only a couple minutes! You can find additional documentation on our support site.

This is a great opportunity for SparkPost users to leverage Marketing Rocket’s email automation platform. Of particular interest to Marketing Rocket customers will be the real-time analytics available through the SparkPost dashboard, and industry-leading inbox delivery. These features compliment the Reporting and Email Delivery Statistics already available inside Marketing Rocket.

marketing rocket - dashboard-screenshot

Marketing Rocket offers one of the most affordable and full-featured open source Marketing Platforms available today and is perfect for consultants to use for their clients, or for individual business owners. Do away with the need for multiple pay-as-you-go services, and have all your marketing, lead generation, and lead nurturing located directly on your web host, all at very affordable pricing!

For additional information, head to the Marketing Rocket Website here.

If you liked this blog post, check out some of our other partner integrations.

 

SparkPost is available as an email add-on in the Heroku marketplace! Developers can leverage the deliverability, scalability, and speed of the SparkPost application without leaving the Heroku development platform.

The add-on makes it easy to automatically create a new SparkPost account through the standard Heroku add-on mechanism, and all billing is done through your existing Heroku account.

Setting up your application to use the SparkPost email add-on in Heroku is easy. Check out the details in the Heroku Dev Center to get up and running. SparkPost’s developer advocacy team has put together a great video showing how it works:

If you’re already logged in with the Heroku CLI Toolbelt, here are some quick tips to get started:

  1. Use heroku addons:create sparkpost to install the SparkPost add-on in your app
  2. Accept the terms of use heroku addons:open sparkpost
  3. Configure your sending domain for use with SparkPost.com and you’re ready to start sending email in production!

More details about our Heroku email add on are listed here.

It goes without saying that Heroku developers can take advantage of all of SparkPost’s goodness: real-time analytics in the dashboard, via API, and with webhooks; great API documentation and developer support; the best inbox placement in the industry, period; and some serious developer love.

We’re excited to help Heroku make the most of the world’s most powerful email platform. That’s why we’re offering exclusive pricing plans for the Heroku platform (including up to 100,000 free emails per month).

Let’s build something awesome with SparkPost and Heroku. Get started today.