Opt-in Forms: Strategies and Best Practices for Better Deliverability

You should always get your recipients’ permission to email them anything other than transactional messages (such as receipts). But how you ask for permission can make a big difference in how many people ...

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Building Email Lists, Event Emails and Design Optimization

DDoS (denial-of-service) attacks were making headlines in the past few weeks. A number of high profile brands were hit including Spamhaus, CBL, GitHub and Raspberry Pi among others.

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