Survey: Email Still Reigns for Notifications

Through Google Consumer Surveys, we polled a consumer audience to find out how they themselves prefer to hear from brands, and what perceptions they have when a communication doesn’t go as expected.

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Email News: Fresh Not Stale

We're kicking off a new feature on the blog: a "news of note" compendium of recent articles from around the Web on transactional messaging.

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Amazon Sees the Light on Multi-Channel

It’s great to see Amazon finally coming around and seeing the light on multi-channel, though it very much appears that SNS is more of a bolt-on to the existing email service than a fully integrated messaging ...

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