Yahoo! Dropping Return Path Management of Yahoo Feedback Loop

Yahoo has just announced that they will be dropping Return Path from managing their Complaint Feedback Loop (CFL). On June 29, 2015 Yahoo will transition the Yahoo CFL administration to their own Yahoo ...

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4 Things You Need To Know About Bounce Handling & Feedback Loops

Feedback loops are records of recipient responses to email — when you mark a message as spam, for instance — and most domains send a standard Abuse Reporting Format (ARF) report to the originator. ...

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Is Your MTA Exacerbating Delivery Problems?

Message Systems; Adaptive Delivery solves the ongoing deliverability management issues faced by ESPs using MTAs today.

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Email Marketing Tactics, Deliverability, Spam and... Yahoo?

Great start to 2013… and the second post of the year for our email marketing news series! From tactics, predictions and new technological email features, there’s a little bit of something for all email ...

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