10 Killer Tips for Driving Conversions with Event Triggered Email

When at first you don't convert, there is always the event triggered email. Here's an example of one brand that gets it right and 10 tips for you to consider.

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How Groupon Broke The Mold With An Email Subject Line

Forget the usual personalized subject lines and discounts - this is the way a brand wins the email game - through an innovative subject line

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Weekly Email Marketing News Digest: Email's Image Issues

How many of you eagerly check your email every 5 minutes waiting for the promotional emails of brands to reach your inbox. Show of hands. Anyone? How often do you say, "WOW, fantastic email generic brand ...

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What Marketers Can Learn From a Gaming Company's Email Tactics

Don’t you just love the holiday season? There's always something new to celebrate. Now that Christmas is over, we’re all gearing up to ring in the new year in just four days!

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Good Morning Email Deals

11 days to Christmas and plenty of news in the email world this week. First up… Good Morning Email Deals! What’s the first thing you do in the morning?

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6 Email Predictions For The New Year

End of the week and wasn’t it a long time coming? Time to kick back and wind down before the weekend. And we have the perfect way to do it with news to keep you entertained and in the know about what’s ...

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Is Cyber Monday the worst day for a sale?

Is Cyber Monday the worst day for a sale? A pertinent question in the season for shopping. And the answer lies with the nature of your business.

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The Rise Of 0-to-1 Email Communications

“When targeting, relevance and scale all matter, machines win.”

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