What the Upcoming CASL Deadline Means For Your Email Programs

As of July 2017, the CASL requirements will be in full effect. Here's what you should do to prepare & what it'll mean for the future of our email programs.

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Global Data Privacy Insight from 4 International Email Experts

Read what four experts on international email marketing and data privacy had to say about global regulations at SparkPost’s Insight 2015 user conference.

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Top 10 CASL Myths: Sending Email to Canada Legally

Developers and marketers responsible for sending email are expected to understand and comply with anti-spam legislation like Canada’s Anti-Spam Law (CASL). This can be particularly difficult when myths ...

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5 Must-Read Answers to Your International Email Marketing Questions

At out recent webinar, we shared tried-and-true best practices and forward-looking ideas for sending email outside of North America. Here are answers to the five questions email marketers ask about sending ...

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Happy Holidays from SparkPost

Happy Holidays! If you're up to your ears in eggnog, football or family, then kick back with your favorite beverage and take a break and learn how to personalize the customer experience, what you need ...

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How Important Is Opt-In/Opt-Out: Lessons from Porter Airlines

A recent settlement between Porter Airlines Inc. and the Canadian Radio-television and Telecommunications Commission (CRTC) has brought up the discussion about how important it is to include a working ...

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Message Systems Hosts CASL Webinar, Publishes New Content On Data-Driven Email Marketing, Issues Research Report

Message Systems, recently hosted a webinar entitled, “CASL Myths: How to Legally Send Email to Canada.

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What You Need to Know: Canadian Anti Spam Legislation

On July 1st 2014 the Canadian Anti Spam Legislation act (CASL) will come into full effect, so you should be aware of how it may impact your business. The launch of CASL ushers in a new era of government ...

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6 Critical Issues Keeping Email Marketers Up At Night

No conference on digital messaging would be complete without a discussion on deliverability – especially in high volume seasons. Taking to the stage at Interact 2013 to address this specific subject ...

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