Jun. 10, 2013 By John Pinson

Email News Digest: Checklist for Successful Email

Transactional emails simply get opened more than other types of email. Makes sense, of course. But how much more often than other items in the inbox?

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Jun. 7, 2013 By Angela Cheong

Weekly Email Marketing News Digest: Avoiding the Spam Button

This week's issue is all about the one thing that hits our mailboxes every day - spam. Many people can concur with the Word to the Wise's blog post on the enormous problem spam poses that was aptly titled Just... make it stop.

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Jun. 5, 2013 By Corry Frydlewicz

MessageSystems.com makes OTA’s 2013 Online Trust Honor Roll

News just in! Message Systems has just been named a top trusted website in the OTA’s 2013 Online Trust Honor Roll for demonstrating exceptional data protection, privacy and security best practices.

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May. 30, 2013 By Angela Cheong

Email Wins Hands Down

Numerous studies have cited the important role email plays in driving conversions, and Monetate’s Ecommerce report is the latest piece in the trail of evidence.

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May. 30, 2013 By Angela Cheong

Message Systems First Ever Hackathon… Bazinga!

April was a great month for Message Systems as the company launched its first ever Message Systems Hackathon!

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May. 23, 2013 By Angela Cheong

Tips on Optimizing for Mobile – Responsive Design & Subject Lines

We are taking a look at the relationship between mobile optimization and responsive design this week with the key challenge being the smaller screen size.

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May. 21, 2013 By Angela Cheong

10 Killer Tips for an Effective Email Marketing Campaign

Every now and then, we find ourselves confronted by genius in the form of exceptional and effective email marketing. Among the masses of promotional email that throng my mail box, Kobo’s email campaigns stand out – and for good reason.

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May. 16, 2013 By Angela Cheong

Email Frequency – When Is More Better Than Less?

A recent eConsultancy email marketing census showed that 55% of respondents attributed more than 10% of their total sales to the email marketing channel. Given the importance of email in procuring revenue, recent debate has risen over the frequency of email sending.

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May. 16, 2013 By John Pinson

Solving The Email Problem

If you feel like the amount of email showing up in your inbox is growing all the time, you’re not alone.

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