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On-Premise or Outsource: What’s Best For Your Business?

Mar. 26, 2013 / By Angela Cheong

Whether or not a business decides to go with on-premise infrastructure or use an ESP or SaaS application for managing email streams really depends on the size of the business, the volume and frequency of sending and the need for scalability.

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Email Comes Up Tops On Mobile

Mar. 7, 2013 / By Angela Cheong

Mobile has been in the news a lot recently, and no wonder. Studies are repeatedly serving up evidence that mobile is changing the way we consume information - right from the moment we wake up.

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Momentum Message Headers Guide

Mar. 5, 2013 / By Laura Rose

Having trouble deciphering headers? Laura Rose from Message Systems Customer Success Team provides a quick guide to message headers that originate from Momentum.

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Explaining What Is DKIM to Your Grandmother

Feb. 26, 2013 / By Devon Odell

Email systems have grown increasingly complex since they first appeared in the early 1970s. The growth of the Internet (as measured by users of internet-enabled services) is largely responsible.

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Email News: Fresh Not Stale

Feb. 5, 2013 / By John Pinson

We're kicking off a new feature on the blog: a "news of note" compendium of recent articles from around the Web on transactional messaging.

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Propelling Real-Time Commerce with Data-Driven Email

Do Email Benchmarks Vary By Region?

Jan. 4, 2013 / By Angela Cheong

Happy New Year readers! And may 2013 be a year of great success and happiness for all! A brand new year calls for brand new predictions. And an article that is currently trending on LinkedIn is one that can’t be ignored.

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Three Reasons Why Email Marketers Turn To In-House Email Solutions

Dec. 31, 2012 / By Angela Cheong

Email marketing is without doubt, one of the most important channels for lead nurturing as evinced by a number of studies and research reports in recent times. It has also been argued that it serves as an important channel for lead acquisition although the jury is still out on that point.

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Email Marketing – Factors that influence open rate

Dec. 21, 2012 / By Angela Cheong

It’s the weekend before Christmas, and we hope you’re just as excited as we are! Big news this week with Instagram’s change to their terms of service and resultant uproar in the online sphere. Clearly, corporations need to be mindful of how protective people are of personal privacy as that continues to be an emotional trigger point for online users.

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Case Study: Kaixin 001

Three Email Marketing Metrics You Need To Measure

Dec. 18, 2012 / By Angela Cheong

Last Wednesday was an exciting time for the world of email marketing - The Relevancy Group officially released results of a survey of more than 400 email marketing professionals on the effectiveness of email marketing solutions they deploy.

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The Silence of Opting Out

Dec. 11, 2012 / By Angela Cheong

A number of marketers looking to provide more value to their customers through cross-channel communications have unexpectedly fallen onto the wrong side of the law. The punishment?

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The Internet’s Growing Mobile Faster Than You Thought

Dec. 5, 2012 / By John Pinson

Mary Meeker of Kleiner Perkins unveiled her annual compendium of Internet trends and statistics last night, and it’s been getting a lot of attention – deservedly so – in the media and on Twitter throughout the past couple of days.

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The Price of Permissions

Nov. 19, 2012 / By Angela Cheong

Permission marketing? We’ve all heard of it. This is the story of what happens when businesses decide it’s okay to bend those rules. It’s also a warning that businesses are still liable for laws their third party vendor breaks. A national pizza chain is being sued for 250 million for sending out more than 500,000 text messages to customers who did not opt into the service.

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Retain Your Customers This Holiday Season

Nov. 8, 2012 / By Angela Cheong

As the holiday season rolls around, retailers are scrambling to get their marketing act together and roll out the red carpet online to welcome season shoppers. - See more at: http://www.messagesystems.com/blog/retain-holiday-customers/#sthash.gx6L3NYX.dpuf

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Case Study: Zynga

Converting to 1024-bit DKIM

Nov. 8, 2012 / By Mike Hillyer

By now, just about everyone in the email/messaging/Internet world has heard about Zachary Harris, the mathematician in Florida who uncovered the fact that Google corporate was using weak 512-bit encryption in its email...

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Tech Tips: Riak and Postgres and Lucene, oh my…

Sep. 1, 2012 / By Tom Mairs

Four years ago, Message Systems had a single product offering in Momentum version 2. While this was a groundbreaking MTA, it was really built for the singular function of processing email very, very quickly. Momentum 2 stored a number of logs but had no local database and did not really need one.

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Headed to San Diego

Aug. 17, 2012 / By John Pinson

Myself and some of my colleagues will be hopping on planes headed for San Diego this weekend to begin the early preparations for Interact 2012: Engage! – The Second Annual Message Systems User Conference.

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