Real-Time Alerts
Aug. 30, 2019 By Avi Goldman

Rest Easy with Real-Time Alerts

Read about Real-Time Alerts, our new feature which sends notifications about changes to important metrics that measure sending performance.

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segment subscriber data
Aug. 28, 2019 By Sparky

How to Segment Your Subscriber Data to Improve Email Deliverability

Brand Designer at, Cynthia Dam, gives tips on how to segment subscriber data to improve deliverability and increase engagement.

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Recipient Validation
Aug. 27, 2019 By Avi Goldman

The Next Generation of Recipient Validation is Here

Read about the next generation of SparkPost’s Recipient Validation – data-driven email address validation powered by the world's largest email database.

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customer loyalty
Aug. 23, 2019 By Erica Weiss

3 Steps to Using Email to Improve Customer Loyalty and Reduce Churn

Discover how incorporating surveys and sentiment analysis technology into your email strategy can help improve customer loyalty and reduce churn.

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New Mom
Aug. 21, 2019 By Haley Solomon

What it’s Like to be a New Mom at SparkPost

In honor of National Breastfeeding Month Technical Product Manager, Haley Solomon, shares her experience as a new mom at SparkPost. 

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email vendor
Aug. 19, 2019 By Erica Weiss

9 Factors You Should Consider When Selecting an Email Vendor [Infographic]

Discover which factors matter most when "grading" email platforms with our new infographic: 9 Factors You Should Consider When Selecting an Email Vendor.

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spam traps
Aug. 16, 2019 By Avi Goldman

Spam Traps: Break it Down

Find and fix issues faster with our breakdown of spam traps now available as part of our Spam Trap Monitoring feature inside of SparkPost Signals.

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mobile devices
Aug. 14, 2019 By Casey Martin

5 Ways to Optimize Your Financial Services Emails for Mobile Devices

Discover 5 ways to ensure that your financial services emails are opened, read, and acted on by customers receiving them on mobile devices.

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Automated IP Warmup
Aug. 12, 2019 By Harold Vass

The Current State of Automated IP Warmup 

Read about some of the great results we’ve seen with our feature: Automated IP Warmup, designed to make adding a new dedicated IP a breeze!

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