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3 Steps to an Effective Multi-Channel Strategy

May. 2, 2013 / By Angela Cheong

Aside from some good old-fashioned planning, it’s important to keep in mind the following when coming up with a multi-channel strategy that underscores customer support and engagement.

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Hygiene Matters. Keep Your Email Lists Clean.

May. 2, 2013 / By Angela Cheong

Take a leaf out of the book of healthy living and apply it to your email lists. Just like you need to detox your body every now and then, email lists need to be audited for quality control.

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This Week – Boring, Stale and Mistaken

Apr. 19, 2013 / By John Pinson

In this week’s transactional email news we’ve got a lot of helpful information on best practices, the pitfalls of using transactional email for promotional purposes, and some ideas on how to solve the problem of messages that show up in multiple places.

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Appeasing ISPs: When Speedy Email Delivery Is A Problem

Apr. 8, 2013 / By Tom Cain

We all know that Momentum can deliver email FAST! But, it turns out that Momentum CAN actually deliver too fast and make big ISPs like Gmail, Hotmail, and Yahoo! sort of cranky. So, another great feature of Momentum (other than speed) is controlled speed.

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