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Weekly Email Marketing News Digest: Email’s Image Issues

Jun. 28, 2013 / By Angela Cheong

How many of you eagerly check your email every 5 minutes waiting for the promotional emails of brands to reach your inbox. Show of hands. Anyone? How often do you say, "WOW, fantastic email generic brand ABC! I can't wait to see more from you!"

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Are consumers now numb to email personalization?

Jun. 13, 2013 / By Angela Cheong

Does the future still lie in behaviour-triggered automated emails then? We've curated posts on both sides of the debate in this week's issue of the email marketing digest for your consideration.

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A Day In The Life Of An Email Postmaster

Jun. 12, 2013 / By Angela Cheong

Today we’re looking at the daily life of a postmaster. No, not the ones in post offices (snail mail anyone?), but an email postmaster for major brands like Macy’s and the American Cancer Society. What better topic for National Email Week right?

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Infographic: How To Explain DKIM To Your Grandmother

Jun. 11, 2013 / By Angela Cheong

So you're at dinner with Grandma enjoying some homemade apple pie when she pops the question. No, not when are you getting married, or when you are having kids, or when you are having grandkids, but what do you do at work?

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