GDPR Affects Email Worldwide

Julie Bishopp
Apr. 11, 2018 by Julie Bishopp

GDPR’s Impact on Your Business and Email

The General Data Protection Regulation (GDPR) becomes enforceable on May 25, 2018. With this impending date around the corner, it’s time to prioritize where to invest resources to achieve compliance and avoid potential enforcement actions. If you think GDPR doesn’t impact your business, think again. It applies to any organization processing personal data of European Union residents and affects previously collected information as well.

So what does GDPR enforce? It sets a high standard for consent of personal data, which enables choice and control for EU residents with regard to how their personal information is collected, stored and managed. That said, these new requirements will most certainly affect email sending practices. But don’t worry, because there are things you can do ahead of time to prepare for the challenges and avoid significant fines for noncompliance.

Join Us

In our upcoming webinar on April 26th, GDPR Affects Email Worldwide, join SparkPost’s Deputy General Counsel & Data Protection Officer, Jason Soni and 250ok’s Director of Privacy & Industry Relations, Matthew Vernhout, as they share practical advice on aligning email sending practices with GDPR requirements, and convey general information on how to ensure that your company is compliant with the new regulation.

During the webinar, we’ll discuss:

  • GDPR overview
  • GDPR vs. 95/46/EC directive, international transfers, and what’s next
  • GDPR’s impact on your organization and email sending

Watch to the replay now!

~ Julie

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