Right off the bat, 2014 seems to be a year of great security peril. We’ve had to deal with the fallout of the Target data breach, and the news brings us a never-ending stream of stories and warnings about keeping our accounts secure.
While the Online Trust Alliance 2014 Data Protection & Breach Readiness Guide states that 2013 was a record year for data security breaches, with 740 million records being exposed, I’m betting 2014 might well top that with the extensive number of sites being compromised by Heartbleed. Personally, I’ve had to change my passwords more times than I can count this year.
While the importance of security is surely underscored by these incidents, the news hasn’t been all bad. In fact, when it comes to email security and abuse, we appear to be entering a new era where phishing exploits are drastically reduced. Recently, PayPal – one of the most-spoofed brands online – reported that suspicious email has decreased by more than 70% during 2013 with DMARC implementation. Similarly, Twitter reports that they’ve gone from seeing as many as 110 million phishing emails per day down to just a few thousand.
At Message Systems, we’re big fans of email security, and have long been proponents of email security and DMARC email implementation. (Quick aside: our software is fully compatible with double DKIM signing as required in Gmail feedback loop reporting as well.)
When it comes to DMARC, widespread industry support and adoption is key, hence we sat down with our partner and email deliverability expert, Return Path, for a quick chat about the importance of industry wide DMARC email adoption. Here’s what John Arnold, Senior Director of Product Marketing, had to say.
Looking for more resources on DMARC? Try the How DMARC Is Saving Email eBook!