Commercial Emails vs. Transactional Emails [Infographic]

Sparky
May. 16, 2016 by Sparky

Commercial Emails and Transactional Emails: Differentiators and Best Practices

Whether you’re sending commercial or transactional emails, making sure your message gets where it’s going, gets read and makes an impression is of the highest priority. What’s the difference? Transactional emails are sent to a person as a result of a specific action taken by the user. Commercial emails are promotional emails sent to a user in order to drive awareness, encourage engagement, or make a sale.

By following a few simple best practices you can ensure both your commercial and transactional emails hit their targets and stay out of the spam folder.

transactional emails infographic

Sell More With Email

Share your Thoughts

Your email address will not be published.

Related Content

5 Unique Labor Day Email Marketing Techniques to Stand Out

It's never too late to put together an email campaign. Use these last minute tips to perfect your labor day marketing campaign.

read more

Preparing For Launch: The Ultimate Email Campaign Checklist

Our ultimate email campaign checklist takes the guesswork and anxiety out of launching large or small scale email campaigns.

read more

Our Top 5 Email Template Hacks

From creating standards that can apply to many templates to design hints on validating your data, here are our top 5 email template hacks.

read more

Start sending email in minutes!

The world’s most powerful email delivery solution is now yours in a developer-friendly, quick to set up cloud service. Open a SparkPost account today and get started for free.

Get Started

Send this to a friend