Happy email designer working on computer

Validate your Taxi Email Design System directly from your editor

Jun. 17, 2022 / By Steve Tuck

Introduction Taxi for Email simplifies the task of building a great-looking email. Unlike other block-based editors, you don’t just use the building blocks that the editor provides. Instead, you (or our team) sets up the precise HTML that you want to use via your Email Design System (EDS). This works by extending ordinary HTML language

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Multiple Cans with Different Flags on them are all connected with string, symbolizing the channel of multi-language email translation

Conquering Email Translation

May. 18, 2022 / By Elsbeth Russell

If you’re at a global company, you likely understand the importance of translating email to make sure it’s relevant to a multicultural audience – and the challenges of creating multi-language email. Even large enterprises with decently staffed teams struggle to work with resources across time zones, doing email translations, QAing multiple formats, changing imagery to

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Did you know? Email fun facts

13 Fun Email Facts That You Might Not Know

Apr. 27, 2022 / By Matthew Parsloe

Last year we celebrated 50 years of email. We even wrote a blog post about it (I’ll just leave this here…) But what’s better than 50 years of email? 51 years of email fun facts! So let’s dive into the weird and wonderful world of email, and uncover some interesting and fun email facts –

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An envelope made out of a leaf symbolizes the carbon footprint of email

Lowering Your Carbon Footprint on Earth Day (and Every Day)

Apr. 21, 2022 / By Elsbeth Russell

The little things we do to help the environment all add up. So how can we as members of the email community make a difference? The Earth Day 2022 theme is ‘Invest In Our Planet. What Will You Do?’ If you’re thinking about your own personal carbon footprint and how to reduce your impact on

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Blind person using computer

[Free Course] How to Make Your Emails More Accessible

Apr. 14, 2022 / By Koertni Adams

Accessible Emails for All  It’s our job as email professionals to provide a great email experience to everyone on our list – and that truly means everyone. Emails should be easy to read and understand, even if someone has a disability. And the World Health Organization reports at least 15% of the population has a

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Email nurture sequence entering a funnel

10 Awesome Tips For Creating An Email Nurture Sequence

Apr. 12, 2022 / By Matthew Parsloe

So you’ve got subscribers signing up to your database in droves – nice one! So what next? They’re expecting to hear about some awesome stuff about your brand, and maybe even specific areas of your business. You don’t want to leave them hanging like a Guns N’ Roses gig. 2 hours late – I mean,

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Using SparkPost’s Products Combined

Mar. 22, 2022 / By Zachary Samuels

When I joined SparkPost back in December 2021, I didn’t realize the breadth of product offerings that our customers use. As you may be aware, SparkPost product offerings have gone through many changes over the past few years. As I learned each product, I kept trying to piece them together in my mind. How and

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International Women's Day Advice

Celebrating International Women’s Day with Advice to Our Younger Selves

Mar. 8, 2022 / By Elsbeth Russell

“What would you tell your younger self if you could go back in time and give yourself a piece of advice?” I recently posed this question to the women of MessageBird and in honor of International Women’s Day today, we’re sharing all that compiled wisdom and advice for women in tech with you! The women

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Tips to Prevent Burnout and Recharge Email Inspiration

Jan. 12, 2022 / By Matthew Parsloe

Typically, over the course of a year, we all face challenges, pressures and setbacks in both personal and professional spheres. We can end up feeling emotionally drained, physically tired, and even negative towards those closest to us. This results in a noticeable detrimental impact in workplace productivity. This decline also seeps into our social lives,

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How to beat the Great Unsubscribe – Tips on keeping subscribers in your email list during the January cleanse.

Jan. 5, 2022 / By Matthew Parsloe

January is traditionally a month of cleansing, re-evaluation, and pretending that the 15th leftover turkey, cranberry and stuffing sandwich is still as amazing as the first. It’s also when people take to their inboxes to delete unread emails, remove superfluous ones and unsubscribe from marketing emails. This is called the ‘Great Unsubscribe’. But why? In

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mpix Christmas email advertising 5 holiday gift ideas

The Holiday Emails We Loved This Season

Dec. 17, 2021 / By Matthew Parsloe

It’s the most wonderful time of the year, especially for email designs! Tons of creative energy and strategic thought go into the holiday season, as the email marketing sector tries to attract customers to their brands at a time of increased purchasing. In fact, December sees an average monthly household spending increase of 29% (according

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EDS Creativity Tips Design

6 Email Design Best Practices We Swear By

Dec. 14, 2021 / By Lauren Stein

Email design is so much more than what you see in an email. It’s also the strategy that goes behind creating your emails before you build them, and the brand personality that resonates with your subscriber at each touchpoint. It’s also ensuring your reader gets a great experience, regardless of device preferences, accessibility needs, or

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Time Management Relax Breaks

The Art of Juggling Home Life vs Work Life

Oct. 13, 2021 / By Lauren Stein

Throughout the last year, the balance between working and finding personal time has completely shifted. Being in an office setting, then coming back home to relax and possibly spend time with your children/spouse has all changed in the blink of an eye. As a college student, taking a full class load, interning, and still having

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Creating an Email Design System in 5 Steps [Get the Guide]

Aug. 20, 2021 / By Matthew Parsloe

Empower your team to create better email You may have heard talk of Email Design Systems in the email marketing community lately. They’re a hot topic, and marketing teams are beginning to understand how they can transform the way teams create email – enabling them to do it at pace and scale with total confidence,

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Everything You Need to Know About Using GIFs in Email [Get the Guide]

Aug. 18, 2021 / By Harriet Howard

Getting GIFs right in email Lots of marketers have started using more GIFs in email to engage with their audience and bring in a level of animation – which wasn’t previously possible. And whilst brands want to stand out in their subscriber’s inbox, GIFs help do exactly that by catching the reader’s eye through moving

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