Product Management Archives

Aug. 29, 2018 by J. Bishopp

Webinar: Scaling Your Product by Identifying Key Growth Surfaces

In this webinar with Drift, learn how to scale your product and increase user engagement by identifying and leveraging key growth surfaces.

Aug. 6, 2018 by B. Sleeper

A Product Manager’s Guide to Growth

Our Product Manager's Growth Guide will give you insight into how successful Product Managers in fast growing tech companies think about growth.

Apr. 20, 2018 by Sparky

Using Email to Maximize Your Product Marketing Spend

Maximize your product marketing spend with email - from raising awareness, to making a purchase, rewarding loyalty and building long-term relationships.

Feb. 26, 2018 by I. Doliov

Bridging the Gap: Aligning Product and Marketing Teams for Growth

We offer insight on how to get your product management and marketing teams to work in synchrony to achieve exponential growth.

Jan. 31, 2018 by A. Durr

Fantastic Product Emails (And Where to Find Them)

An excellent product email can help drive better user engagement with your app. Check out our examples of great product emails that stand out in the inbox.

Jan. 29, 2018 by B. Sleeper

Finally, A Product Manager’s Guide to Email

This guide is a great resource to help product teams succeed with app-generated emails, email notifications and making the most of email in their apps.

Jan. 24, 2018 by D. Chalef

Introducing The SparkPost Academy

Check out all of the resources offered in the SparkPost Academy that can help your product team build better apps with email.

Jan. 19, 2018 by B. Sleeper

5 Tips For Writing Email Notification Subject Lines That Stand Out

Check out our five tips on how to write effective subject lines that will help drive user activity and engagement with your app.

Jan. 17, 2018 by B. Sleeper

Don Draper’s User Engagement Advice for Product Teams

Four key lessons for product teams on writing effective emails to drive user engagement from Mad Men’s iconic ad man Don Draper.

Product Management