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Email Program Audits

Email Program Audits: Are You Doing Them Wrong?

Jun. 24, 2020 / By Jennifer Lacey

Download our 7 Email Program Audits guide today and be on your way to building a more personalized customer experience and streamlined workflow.

Read more
Custom Message Expiration

Better Late Than Never Doesn’t Apply to All Email

May. 18, 2020 / By Harold Vass

We’re releasing the ability for our customers to set a Custom Message Expiration that takes precedence over our established retry logic. 

Read more
thanksgiving sides

5 Ways Your Emails Compare to Thanksgiving Sides

Nov. 18, 2019 / By Casey Martin

Discover how the elements of your emails are like the Thanksgiving sides that round out the feast and leave everyone satisfied and happy.

Read more
integrating SMS

5 Tips for Integrating SMS Into Your Email Marketing Campaigns

Nov. 4, 2019 / By Casey Martin

Here are 5 tips for integrating SMS into your email marketing campaigns, so you can deliver customers a consistent experience across communication channels.

Read more
Email Vendor

Questions to Ask Your Next Email Vendor

Nov. 1, 2019 / By Jennifer Lacey

Senior Manager, Digital and Content Strategy, Jen Lacey explains how to enhance your RFP and email vendor selection process with our RFP checklist.

Read more
Transactional Emails

How to Incorporate Marketing Messages into Your Transactional Emails

Oct. 2, 2019 / By Erica Weiss

Discover 7 best practices to keep in mind when creating double-duty transactional emails that also include a marketing message.

Read more
Zillow's Emails

How Zillow’s Emails Ease the Home Buying Process

Sep. 23, 2019 / By Jennifer Lacey

There are few purchases that are more time-sensitive than buying a home. Read how Zillow's emails help make the process of buying a home less stressful.

Read more
prevent email address typos

5 Best Practices for Helping Prevent Email Address Typos

Sep. 11, 2019 / By Erica Weiss

Discover our five best practices for helping prevent email address typos when your customers fill out your sign-up form on your site.

Read more
customer loyalty

3 Steps to Using Email to Improve Customer Loyalty and Reduce Churn

Aug. 23, 2019 / By Erica Weiss

Discover how incorporating surveys and sentiment analysis technology into your email strategy can help improve customer loyalty and reduce churn.

Read more

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