Fintech email notifications
May. 29, 2019 By Casey Martin

7 Types of Fintech Email Notifications

Discover the 7 types of Fintech email notifications companies use to communicate and build relationships with their customers.

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FinTech unicorns
May. 24, 2019 By Casey Martin

4 Ways FinTech Unicorns Drive User Growth With Triggered and Transactional Emails

Explore 4 examples of the ways current FinTech unicorns are using triggered and transactional emails to help drive their growth.

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sending hippa
May. 20, 2019 By Jeff Goldstein

AMP for Email: Sending PHI and PII to your Customers

Senior Messaging Engineer, Jeff Goldstein, discusses if AMP for Email is a solution for sending HIPPA and PII information to customers.

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earth day
Apr. 22, 2019 By Craig Schumpert

5 Ways to Replace Snail Mail with Triggered and Transactional Emails This Earth Day

Learn why triggered and transactional emails are a great way to replace notices that used to be sent via snail mail to save paper this Earth Day.

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music festivals send email
Apr. 12, 2019 By Erica Weiss

Emailchella: How Music Festivals Send Email

Check out a few examples of how some of the leading music festivals send email before, during, and after their respective events to facilitate great CX.

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financial services
Jan. 11, 2019 By Tom Mairs

An Email Performance Primer for Financial Services Companies

If your financial services company depends on email to attract, up-sell, service, and retain customers, here are some things you should definitely know.

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automated notifications
Sep. 5, 2018 By Sparky

3 Types of Automated Notifications to Avoid

Our guide will teach you about which types of automated notifications to avoid in order to keep your customers happy and engaged.

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bayesian logic
Aug. 10, 2018 By Jason Sorensen

The Bayesian Logic in SparkPost’s A/B Testing API

Our new API feature for A/B testing transactional emails uses a statistical algorithm, Bayesian Logic, for picking the winning variant of the message.

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Transactional Email AB Testing API
Jul. 25, 2018 By Irina Doliov

New Feature: A/B Testing API for Transactional Email and Notifications

Transactional email has unique testing requirements. SparkPost’s A/B Testing API is optimized for testing real-time use cases like app notifications.

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