Here are 5 tips for integrating SMS into your email marketing campaigns, so you can deliver customers a consistent experience across communication channels.
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In this blog post Messaging Engineer, Darren Smith, explains the steps behind sending calendar invitations with SparkPost.
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Download our 7 Email Program Audits guide today and be on your way to building a more personalized customer experience and streamlined workflow.
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We’re releasing the ability for our customers to set a Custom Message Expiration that takes precedence over our established retry logic.
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Learn about some of the amazing insights captured in our brand new 2020 Transactional Email Benchmark Report and download the guide today!
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Discover how the elements of your emails are like the Thanksgiving sides that round out the feast and leave everyone satisfied and happy.
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Social Media Manager, Erica Weiss, explores how influencers use email and the strategies they use to build their lists and keep subscribers engaged.
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Senior Manager, Digital and Content Strategy, Jen Lacey explains how to enhance your RFP and email vendor selection process with our RFP checklist.
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Discover 7 best practices to keep in mind when creating double-duty transactional emails that also include a marketing message.
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There are few purchases that are more time-sensitive than buying a home. Read how Zillow's emails help make the process of buying a home less stressful.
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Deciding on an email vendor to deliver your messages doesn't have to be complicated. Download The Buyer’s Guide to Email Delivery Platforms today!
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Our SVP of Deliverability Strategy, Kate Nowrouzi, discusses the business risks associated with sending email to inactive users.
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Discover the 7 types of Fintech email notifications companies use to communicate and build relationships with their customers.
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Explore 4 examples of the ways current FinTech unicorns are using triggered and transactional emails to help drive their growth.
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Senior Messaging Engineer, Jeff Goldstein, discusses if AMP for Email is a solution for sending HIPPA and PII information to customers.
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Learn why triggered and transactional emails are a great way to replace notices that used to be sent via snail mail to save paper this Earth Day.
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Check out a few examples of how some of the leading music festivals send email before, during, and after their respective events to facilitate great CX.
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If your financial services company depends on email to attract, up-sell, service, and retain customers, here are some things you should definitely know.
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Our guide will teach you about which types of automated notifications to avoid in order to keep your customers happy and engaged.
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Our new API feature for A/B testing transactional emails uses a statistical algorithm, Bayesian Logic, for picking the winning variant of the message.
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Transactional email has unique testing requirements. SparkPost’s A/B Testing API is optimized for testing real-time use cases like app notifications.
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An overview of transactional emails, who should be sending them, best practices and some tips for increasing overall engagement and the customer experience.
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SparkPost’s new industry-benchmark report has the data-driven findings and best practices that define the state of transactional email today.
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When it comes to email notifications, we’ve seen the good, the bad, and the ugly. Here are five rules to ensure your product’s emails are effective.
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