Why Your Newsletter Needs a Facelift
Apr. 1, 2020 /
By Tracy Sestili
Head of Marketing, Tracy Sestili, share email newsletter best practices and announces our brand new newsletter: The Post!
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[Free Download] Email Measurement Explained
Mar. 27, 2020 /
By Jennifer Lacey
We’ve combined decades of collective email experience into our new guide, Email Measurement Explained. Download it today!
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Decision 2020: Email from the Presidential Contenders – March Update
Mar. 5, 2020 /
By John Landsman
In the aftermath of Super Tuesday, Manager of Research Analytics, John Landsman, gives an update on the presidential contenders' respective email campaigns.
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From C to E: How Etiquette Can Complement Compliance in Email Communications
Feb. 24, 2020 /
By Sam Holding
Head of International, Sam Holding, breaks down five etiquette best practices that can complement compliance in email communications.
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List Unsubscribe: Give Your Subscribers the Freedom to Leave
Feb. 21, 2020 /
By Tony Patti
Director of Deliverability Consulting, Tony Patti, explains why you should use the List-Unsubscribe header in your email program.
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[Video] Personalization at Scale
Feb. 19, 2020 /
By Erica Weiss
Discover what email experts from CareerBuilder, ActionIQ, Gamalon, and Brightwave discussed during the "Personalization at Scale" panel at OptIn'19.
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[Webinar] Decoding Emerging Elements for Email Marketers in 2020
Jan. 17, 2020 /
By April Mullen
Join Jennifer Cannon, Senior Editor at MarTech Today, and April Mullen, Director of Strategic Insights for a chat on emerging elements for email marketers.
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[Webinar] Email Resolutions for 2020 and the Year Ahead
Jan. 15, 2020 /
By Jennifer Lacey
Join SparkPost's April Mullen and Iterable's Jen Capstraw for a webinar on email resolutions to keep and marketing trends to ditch in 2020.
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Decision 2020: Email from the Presidential Contenders – January Update
Jan. 9, 2020 /
By John Landsman
Manager of Research Analytics, John Landsman, analyzes the email activity and performance of the top eight polling 2020 presidential contenders.
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