Email Marketing Archives

Jul. 16, 2018 by E. Wang

Seasonal Marketing Strategies: 3 Emails I’m Loving This Summer

Breaking down the design, elements and creative seasonal marketing strategies of three of our favorite summer email campaigns.

May. 14, 2018 by G. Lee

5 Do's (and 5 Dont's) for Better Marketing Emails

Want to improve your bottom line and customer engagement? Here are 5 do's and 5 dont's for sending better marketing emails.

Apr. 30, 2018 by G. Lee

What Is An Email Worth?

The humble email has evolved in value and importance, and it can affect your relationship with your customers. What's an email worth, really?

Apr. 20, 2018 by Sparky

Using Email to Maximize Your Product Marketing Spend

Maximize your product marketing spend with email - from raising awareness, to making a purchase, rewarding loyalty and building long-term relationships.

Mar. 7, 2018 by J. Lacey

The 2018 Sparky Award Winners

Another Sparky Awards season is in the books. Meet the 2018 Sparky Award winners and see who took home the top prizes in each category.

Feb. 12, 2018 by T. Gordon

15 Email Deliverability Best Practices for Gmail

Get the top 10 email deliverability best practices you should follow when sending to Gmail, plus 5 best practices regarding the Promotions vs. Inbox Tabs.

Feb. 7, 2018 by Sparky

4 Best Practices for Triggered Emails in E-Commerce

Iterable’s email expert shares four tips to give your triggered emails a boost to increase your conversion and engagement rates.

Jan. 19, 2018 by B. Sleeper

5 Tips For Writing Email Notification Subject Lines That Stand Out

Check out our five tips on how to write effective subject lines that will help drive user activity and engagement with your app.

Dec. 6, 2017 by B. Sleeper

4 Tips from the Litmus Live Email Conference

Get 4 takeaways from the Litmus Live email conference that will help you send more effective email notifications and other messages.

Email Marketing