Email Intelligence
May. 14, 2019 By Amie Durr

Predictive Email Intelligence – The Next Wave in Email Delivery Performance from SparkPost

Learn more about SparkPost Signals, our new email intelligence platform that analyzes trillions of emails to predict email engagement and delivery health.

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send time optimization
Mar. 15, 2019 By Daniel Chalef

Boosting Email Engagement and Conversion with Send Time Optimization

Our SVP of Data Science, Daniel Chalef, explores whether send time optimization results in a meaningful lift in customer engagement.

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Feb. 5, 2018 By Mike Hillyer

How to Measure User Engagement in Email

We review three email user engagement metrics that are essential to understanding how users interact with your product’s email notifications.

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Jan. 10, 2018 By Beverly Clarke

Zapier Integration Connects SparkPost With 1000 Web Tools

We now connect with over 1000 web tools, thanks to our integration with Zapier! Learn how to incorporate SparkPost and Zapier into your workflow today.

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Dec. 13, 2017 By Mike Hillyer

How to Measure Delivery of Email Notifications

Learn the three key delivery metrics to measure the overall effectiveness of your emails for driving user engagement with your app.

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Oct. 30, 2017 By Mike Hillyer

How to Measure SaaS Product Email Latency

Email latency is a critical component of product email performance. Here's how to measure email latency and ensure your emails are being delivered on time.

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May. 10, 2017 By Sparky

How Growth Marketing Can Improve Your Email Metrics

The growth marketing experts at Iterable highlight key benchmarks for user engagement in email marketing—and why they are fundamental to accelerating business growth.

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quorum blog three houses
Feb. 1, 2017 By Tracy Sestili

Quorum: Revolutionizing the Legislative Process with Email

Quorum is making a big impact in politics with their analytics platform. Here's how they work as a team and live together in DC's Friendship Heights.

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email programs stale bread
Mar. 28, 2016 By Desiree Hamaoui

Stale Email is Like Stale Bread: Repurposing Your Email Programs

Tips from our Director of Demand Generation on how to refresh your email programs and nurture campaigns, without completely starting over from scratch.

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