Using Email to Maximize Your Product Marketing Spend

Maximize your product marketing spend with email - from raising awareness, to making a purchase, rewarding loyalty and building long-term relationships.

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GDPR for SaaS Product Teams: 5 Facts You Need to Know

GDPR has major implications for any SaaS provider with users in the EU or users who are EU citizens. Here are five things every product team should know.

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GDPR Affects Email Worldwide

Get an overview of GDPR, learn practical advice on aligning email sending practices with GDPR requirements and discover GDPR’s impact on your organization.

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By the Numbers: Transactional Email Benchmark Report

SparkPost’s new industry-benchmark report has the data-driven findings and best practices that define the state of transactional email today.

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The 2018 Sparky Award Winners

Another Sparky Awards season is in the books. Meet the 2018 Sparky Award winners and see who took home the top prizes in each category.

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Bridging the Gap: Aligning Product and Marketing Teams for Growth

We offer insight on how to get your product management and marketing teams to work in synchrony to achieve exponential growth.

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5 Rules of Great Email Notifications

When it comes to email notifications, we’ve seen the good, the bad, and the ugly. Here are five rules to ensure your product’s emails are effective.

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How the Travel Industry Delivers a First Class Customer Experience

Learn how travel and tourism professionals can deliver an even richer customer experience with reliable email communications.

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15 Email Deliverability Best Practices for Gmail

Get the top 10 email deliverability best practices you should follow when sending to Gmail, plus 5 best practices regarding the Promotions vs. Inbox Tabs.

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