Accessible Emails for All It’s our job as email professionals to provide a great email experience to everyone on our list – and that truly means everyone. Emails should be easy to read and understand, even if someone has a disability. And the World Health Organization reports at least 15% of the population has a
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It’s no secret that I’m a big Ann Handley fan. So when I first pitched a campaign all about how to successfully write marketing emails, I knew we had to get Ann involved. After all, her newsletter Total Annarchy has been my favorite bi-weekly inspiration for years now. I’ve been responsible for writing marketing emails
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“Can you just send an email?” It seems like bosses everywhere say this… and they mean no harm with that “ASAP” deadline, but we email marketers know that getting a professional email out the door requires a ton of behind-the-scenes work. Between content, design, dev, ops, approvals, testing, etc. etc. – just getting an email
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Join us on March 23rd, from 9-10am PST for a free course on B2B email deliverability taught by deliverability expert, Laura Atkins.
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Join us for A Modern Smart Hub Approach to Connect With Your Customers to gain the knowledge you need to step up your customer experience.
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Join us for our virtual Email Lunch Hour, where you’ll be able to hear from panelists who have used the power of competitive intelligence to win the inbox.
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Join Jennifer Cannon, Senior Editor at MarTech Today, and April Mullen, Director of Strategic Insights for a chat on emerging elements for email marketers.
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Join SparkPost's April Mullen and Iterable's Jen Capstraw for a webinar on email resolutions to keep and marketing trends to ditch in 2020.
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Learn how to leverage key data that your company already has to improve the relevance and performance of your email marketing campaigns.
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Join us for our upcoming webinar on March 26th with Blueshift and LendingTree where we will discuss and address the challenges of high-volume senders.
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In our upcoming webinar, hear directly from our team of on-premises experts about how to confidently use both on-prem and cloud email solutions.
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Watch the replay of the Trends and Insights for Interactive Email and AMP for Email webinar today to learn more about the future of interactivity in email.
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In this webinar with Drift, learn how to scale your product and increase user engagement by identifying and leveraging key growth surfaces.
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In this webinar with Ongage, learn critical segmentation strategies to boost your inbox placement, improve reputation with ISPs and increase engagement.
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Get an overview of GDPR, learn practical advice on aligning email sending practices with GDPR requirements and discover GDPR’s impact on your organization.
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In our joint webinar with Blueshift, learn how marketers are putting artificial intelligence in the driver’s seat to attain superior results from their marketing.
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Without a good email reputation, ISPs won’t trust your mail. Join us for our upcoming webinar with BounceX and learn more about email reputation.
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Our State of Email 2017 webinar will share insights on boosting ROI by bridging the gap between mailbox providers, marketers and email service providers.
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You may think your email program is "good enough," where you send an email to a list, sprinkle in a little personalization and voila - you have conversions. However, if you believe that to be true, you've got a better chance of your favorite Game of Thrones character surviving this season. Learn how to increase your email ROI...
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Here are three take-aways I learned about Personalization 2.0 in our webinar with Forrester Research and SparkPost.
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