Accessible Emails for All It’s our job as email professionals to provide a great email experience to everyone on our list – and that truly means everyone. Emails should be easy to read and understand, even if someone has a disability. And the World Health Organization reports at least 15% of the population has a
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It’s no secret that I’m a big Ann Handley fan. So when I first pitched a campaign all about how to successfully write marketing emails, I knew we had to get Ann involved. After all, her newsletter Total Annarchy has been my favorite bi-weekly inspiration for years now. I’ve been responsible for writing marketing emails
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“Can you just send an email?” It seems like bosses everywhere say this… and they mean no harm with that “ASAP” deadline, but we email marketers know that getting a professional email out the door requires a ton of behind-the-scenes work. Between content, design, dev, ops, approvals, testing, etc. etc. – just getting an email
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Join us on March 23rd, from 9-10am PST for a free course on B2B email deliverability taught by deliverability expert, Laura Atkins.
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Brand and Campaign Marketing Manager, Erica Weiss, shares why OptIn Live won't be Just Another Virtual Conference. See you there!
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Join us for A Modern Smart Hub Approach to Connect With Your Customers to gain the knowledge you need to step up your customer experience.
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Join us for our virtual Email Lunch Hour, where you’ll be able to hear from panelists who have used the power of competitive intelligence to win the inbox.
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Join Jennifer Cannon, Senior Editor at MarTech Today, and April Mullen, Director of Strategic Insights for a chat on emerging elements for email marketers.
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Join SparkPost's April Mullen and Iterable's Jen Capstraw for a webinar on email resolutions to keep and marketing trends to ditch in 2020.
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