- Help & API
Spam Complaints: What You Need To Know
Spam complaints tell ISPs how to treat your mail and can indicate the health of your overall mail program. Here’s how to use them to optimize your programs.read more
The Email Journey to the Inbox: What Happens After Hitting Send?
There are many moving pieces to the email journey. Here’s a high level overview of what happens once you hit send and the obstacles your mails overcome in order to hit the inbox.read more
Email Deliverability Crash Course: Message Acceptance, Seed Lists & Panel Data
Email deliverability is a fundamental metric of success for email marketers and other senders. But what does it really mean? Industry expert Len Shneyder gives a crash course in message acceptance rates, ...read more