Erica Weiss, Author at SparkPost

Mar. 23, 2020 by E. Weiss

Life at SparkPost: Working Remotely

Take a look at the work stations our amazing team members have put together to work remotely during this critical moment.

Feb. 26, 2020 by E. Weiss

How to Convince Your Boss to Invest in Email Using Delivery Index

Discover how our free tool, Delivery Index, can help you convince your boss that email is worthy of your team's time and your company's budget.

Feb. 19, 2020 by E. Weiss

[Video] Personalization at Scale

Discover what email experts from CareerBuilder, ActionIQ, Gamalon, and Brightwave discussed during the "Personalization at Scale" panel at OptIn'19.

Feb. 10, 2020 by E. Weiss

The Most Dramatic Blog Post Ever: Valentine's Day 2020

In honor of The Bachelor and Valentine’s Day 2020, we're handing roses to some of our favorite email influencers out there!

Jan. 7, 2020 by E. Weiss

3 Ways to Make Your Email Program More Gender-Inclusive

Social Media Manager, Erica Weiss, goes over best practices you can implement to make your email program more gender-inclusive.

Jan. 3, 2020 by E. Weiss

[Video] Experiments in Email

Interested in hearing all of the amazing insights our OptIn'19 panelists had to offer? Watch the instant replay of the Experiments in Email panel today!

Dec. 6, 2019 by E. Weiss

[Video] Leveraging Data in Marketing

Learn how to leverage key data that your company already has to improve the relevance and performance of your email marketing campaigns.

Nov. 13, 2019 by E. Weiss

Like & Subscribe: How Influencers use Email

Social Media Manager, Erica Weiss, explores how influencers use email and the strategies they use to build their lists and keep subscribers engaged.

Oct. 28, 2019 by E. Weiss

Birthday Email Marketing: Have Your Cake and Send It, Too

Let’s take a look at some of the better examples of birthday email marketing we’ve seen, and what they’re doing right to engage their customers.

Posts by Erica Weiss