Posts by Erica:

Email 101 for Financial Services

Our new ebook, Email 101 for Financial Services, is designed to help financial services companies learn how to improve the ROI of their email operations.

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Email Challenges and Strategies for 2019 [Infographic]

We hope that our infographic on how to best address email challenges enables you to have a happy and successful 2019! Happy new year!

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3 Strategies for Your Next Financial Services Reengagement Campaign

Discover three great marketing strategies that you should consider when building your next financial services reengagement campaign.

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5 Real World Examples of Effective Financial Services Emails

These marketing emails demonstrate some smart ways to get people’s attention and prompt customers to interact with financial services businesses.

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How to Stop Customers From "Ghosting" You

Our tips for how to keep customers engaged are a great place to start when thinking about how to address customers that may have "ghosted" you.

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4 Marketing Strategies for Financial Institutions

Learn about 4 marketing strategies traditional financial institutions can apply to remain relevant in an industry that has been disrupted by technology.

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3 Popular Banking Communication Channels

Learn about three popular banking communication channels that facilitate timely and secure notifications to banking customers.

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How Celebrity Endorsements Can be Used in Marketing Emails

Learn about the top 3 most effective ways brands can use celebrity endorsements in email marketing to engage with customers.

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