announcing new features
Oct. 11, 2019 By Erica Weiss

3 Key Strategies for Announcing New Features via Email

Email is the best strategy for announcing new features, and we have some quick tips that’ll help ensure your customers love what you want them to know.

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The Buyer’s Guide to Email Delivery Platforms

The thing with email is that good enough just… isn’t, anymore. This guide simplifies the complex world of email to help you decide which email vendor is right for your business.

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ZipRecruiter's emails
Oct. 9, 2019 By Sparky

How ZipRecruiter’s Emails Empower Job Hunters

EdTech Customer Success Manager, Stephanie Weiss, shares how ZipRecruiter's emails made her feel well-informed and empowered when searching for a new job.

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email validation
Oct. 7, 2019 By Isaac Kim

Peeking into Email Validation Techniques

A long time ago in an era far, far away...email validation was very different from what it is today. Learn about the different eras of email validation.

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spamhaus
Oct. 4, 2019 By Todd Herr

Spamhaus’ Crackdown on Abusers

Read up on the new changes renowned blacklist operator Spamhaus recently announced to its DNSBL (a.k.a. blacklist) products.

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Transactional Emails
Oct. 2, 2019 By Erica Weiss

How to Incorporate Marketing Messages into Your Transactional Emails

Discover 7 best practices to keep in mind when creating double-duty transactional emails that also include a marketing message.

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PowerMTA
Sep. 30, 2019 By Steve Tuck

Deploying Signals for On-Premises: PowerMTA Integration – Part 2

In part 2 of his series Senior Messaging Engineer, Steve Tuck, dives into the details of setting up PowerMTA for SparkPost Signals.

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data integrity
Sep. 27, 2019 By Tracey Crawford

Why Data Integrity Matters

Lead Deliverability Analyst, Tracey Crawford, explains how and why senders should maintain data integrity when it comes to building email lists.

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