Multiple Cans with Different Flags on them are all connected with string, symbolizing the channel of multi-language email translation
May. 18, 2022 By Elsbeth Russell

Conquering Email Translation

If you’re at a global company, you likely understand the importance of translating email to make sure it’s relevant to a multicultural audience – and the challenges of creating multi-language email. Even large enterprises with decently staffed teams struggle to work with resources across time zones, doing email translations, QAing multiple formats, changing imagery to

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Email in 2022

If you’re in the midst of planning your 2022 email strategy or have an interest in understanding where the industry is headed check out our latest benchmark report.

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DKIM is a common email authentication method designed to reduce the opportunities for phishing attacks and email spam.

DKIM Oversigning to Help Avoid Replay Attacks

May. 9, 2022 / By Harold Vass

SparkPost Cloud now performs DKIM Oversigning by default to eliminate an attack vector for the billion+ emails our platform enables each day.  DKIM (DomainKeys Identified Mail) is a common email authentication method designed to reduce the opportunities for phishing attacks and email spam. Combined with other common authentication mechanisms, the chances that your sending domains

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Did you know? Email fun facts

13 Fun Email Facts That You Might Not Know

Apr. 27, 2022 / By Matthew Parsloe

Last year we celebrated 50 years of email. We even wrote a blog post about it (I’ll just leave this here…) But what’s better than 50 years of email? 51 years of email fun facts! So let’s dive into the weird and wonderful world of email, and uncover some interesting and fun email facts –

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SparkPost Competitive Tracker for Salesforce Marketing Cloud

SparkPost Launches Detailed Competitive Insights in Salesforce Marketing Cloud

Apr. 25, 2022 / By Steve McElroy

Competitive Tracker Now Available on the Salesforce AppExchange The SparkPost and Salesforce partnership brings easy access to a wide variety of email data and insights within Salesforce’s easy-to-use interface. We’re excited to announce a fully integrated version of Competitive Tracker, a comprehensive email intelligence solution where you can see competitors’ campaigns, is now available on

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An envelope made out of a leaf symbolizes the carbon footprint of email

Lowering Your Carbon Footprint on Earth Day (and Every Day)

Apr. 21, 2022 / By Elsbeth Russell

The little things we do to help the environment all add up. So how can we as members of the email community make a difference? The Earth Day 2022 theme is ‘Invest In Our Planet. What Will You Do?’ If you’re thinking about your own personal carbon footprint and how to reduce your impact on

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Homer Simpson takes a bath

5 Easy Ways to Maintain a Clean Email List

Apr. 19, 2022 / By Elsbeth Russell

Should you clean your email lists? A clean email list and regular email list hygiene will keep your email engagement high and your unsubscribe and spam rates low. When I say, “hygiene” is your first thought of brushing your teeth or washing your hands? Hygiene applies to email too – and thorough and regular email

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Blind person using computer

[Free Course] How to Make Your Emails More Accessible

Apr. 14, 2022 / By Koertni Adams

Accessible Emails for All  It’s our job as email professionals to provide a great email experience to everyone on our list – and that truly means everyone. Emails should be easy to read and understand, even if someone has a disability. And the World Health Organization reports at least 15% of the population has a

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